Jan 27, 2019
Doubling the amount of donors contributing to a cause is not easy to do. In two short years however, that’s in fact what McKenzie Simmons, Senior Director of Mission Advancement at Cancer Support Community of Arizona, was able to do. In today’s podcast episode as a featured Marketer on a Mission, McKenzie shares...
Jan 20, 2019
Decisions about what marketing strategies to use for greater awareness and support for your nonprofit need to be made based on results, not the latest trends. I’ve got a simple Marketing Metrics Tool to help make that happen. Tune into today’s podcast episode to learn how to clearly communicate the value and impact...
Jan 13, 2019
You work way too hard to lose 81% of your new donors. That’s the average today, and I say no way! Tune into today’s episode to learn three very specific new donor communication strategies that I’ve used to help nonprofits keep between 45%-60% of their new donors.
Jan 7, 2019
Any resistance to marketing will hold you back from making the greatest impact you possibly can for your nonprofit. Don't think you have any resistance to marketing, or not sure to know if you do or don't? Tune in to today's episode to learn how marketing resistance shows up and what you can do to get rid of...