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Smart Marketing for Small Nonprofits

May 31, 2020

It’s time to get back to nonprofit marketing basics and that means building engagement. The phrase might be overused, but it’s hard to overestimate how important it is. And there are so many digital options to use as you try to attract new supporters and draw your audiences closer to your cause. Today’s podcast...


May 24, 2020

A lack of confidence in your nonprofit’s future can be as damaging to your organization as the very, very real challenges posed by both coronavirus and the economic fallout that followed the disease. Here are 5 thing you need to make sure you don’t underestimate and have confidence in as we go through this...


May 17, 2020

It might be tempting to think that now is not the time to reach out to the media for coverage of your nonprofit, but nothing could be further from the truth. But COVID-19 does mean that you need to adjust your approach to meet the times. Cindy discusses how in this episode.


May 10, 2020

From personalization to automation to segmentation, email communications have evolved tremendously in the past few years. Today Liz Willits of Aweber goes through the strategies that your nonprofit can employ to make sure that your email communications reach their intended audiences and inspire your audiences to...


May 3, 2020

Amid all the Covid-19 craziness, M+R released its Benchmark Report on digital marketing for nonprofits. This episode is about the main takeaways from the 2020 report and how it points the way both for us in the coronavirus era and in the future, as we work to emerge from the pandemic stronger than ever.