Dec 20, 2020
We all know that 2020 was rough and that despite awesome news about vaccines this month, it’s going to take a lot of work to get back on track in 2021. But that shouldn’t sap you of the optimism that a new year typically brings. In today’s episode, we explore why (realistic) optimism is essential for the strategic...
Dec 13, 2020
Your nonprofit’s marketing budget is important; it’s the connective tissue between your organization and the many audiences you are trying to reach: clients, donors, volunteers and the public at large. But the reality is that after the double whammy of COVID-19 and the resulting economic downturn, the money just...
Dec 6, 2020
If you could take your nonprofit back to our pre-COVID “normal” world, would you? Or did you discover things about yourself and your organization in 2020 that you want to shape your nonprofit’s future. In this episode, Cindy reviews the top marketing lessons nonprofits learned in 2020 and how they can be used to...